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Genius Marketing

Genius Marketing

Gutfreund Group uses marketing to its full potential. We have proven methods—using demographics and psychographics of your potential homebuyer—that will put your marketing dollars to work successfully. Focused on your perfect buyer, we target all aspects of marketing your property to that buyer; including staging, photography, video and advertising outlets. Depending upon your target buyer stats, we use video, print, social media, email marketing or a mix of mediums. Our systematic, intentional advertising tells a story about your home and reaches the right homebuyers at a more visceral level.

We call this process Genius Marketing. We take traditional mediums like print, radio, or TV and leverage it with on-trend social media and mobile marketing promotions. Our process ensures that not only will we find your home’s buyer; we will build the highest value for your home possible. Genius.

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